Scope of Work:

  1. Website Audit:
    • Conduct a thorough analysis of the current website’s SEO health.
    • Identify technical issues, on-page optimization gaps, and opportunities for improvement.
  2. Keyword Research:
    • Perform in-depth keyword research to identify high-value, relevant keywords.
    • Develop a targeted keyword strategy for improved organic search rankings.
  3. On-Page Optimization:
    • Implement on-page SEO best practices, including title tag optimization, meta description improvement, and header tag optimization.
    • Ensure proper keyword placement and content optimization on key landing pages.
  4. Content Strategy:
    • Develop a content strategy focused on creating valuable, relevant, and engaging content.
    • Identify opportunities for new content creation and optimization of existing content.
  5. Technical SEO:
    • Address technical issues identified during the website audit.
    • Optimize site structure, and internal linking, and enhance overall technical aspects for improved search engine crawling and indexing.
  6. Backlink Building:
    • Develop a backlink strategy to acquire high-quality and relevant backlinks.
    • Outreach to industry-related websites for guest posting and collaboration opportunities.
  7. Local SEO (if applicable):
    • Optimize local search presence through Google My Business optimization and local citation building.
  8. Monitoring and Reporting:
    • Implement tools for regular monitoring of website performance.
    • Provide monthly reports outlining key performance indicators, including keyword rankings, traffic insights, and other relevant metrics.